Broadcom Announces Next Generation Persona
by Jan Harris
December 16, 2009
Broadcom Corporation, a global leader in semiconductors for wired and wireless communications, today announced its next generation Persona™ Internet protocol (IP) communications platform for multimedia connected consumer devices.
The Persona platform, consisting of the Broadcom® BCM11211 communications processor and the Broadcom BCM11181 multimedia processor, enables full-featured multimedia applications and advanced capabilities such as 3D graphics and a superior audio experience.
By combining lifestyle benefits, such as home energy/automation control and monitoring, reliable high resolution video conferencing, and seamless digital video recorder (DVR) and set-top box (STB) integration into an always-on, always-connected platform, Broadcom is poised to supply products in the emerging connected home device (fourth screen) segment.
According to ABI Research, as the digital home evolves and services expand, the fourth screen market will slowly take shape.
The features available to the three screens (TV, PC, and mobile) are quickly melding and ultimately will lead to a relatively homogenous ecosystem.
As the number of households with home networks grows, access to Internet content and services will continue to expand.
Broadcom is addressing the growing consumer demand for a connected home network by enabling ‘always on, always connected’ IP communications devices.
This single portable device will act as an information, communication and entertainment portal of the connected home, proliferating into the much anticipated ‘fourth screen’.
The key differentiator between next generation IP communications connected devices and today’s products are the inclusion of lifestyle benefits that allow for the sharing of information, communication and entertainment.
Broadcom enables the consumer to administer, control and stream DVR and STB content directly to this device, providing a new means for interacting with a DVR/STB, and allowing the device’s mobility to be utilised anywhere within the home.
With this approach, information may be readily available, with access to online content as well as high resolution and high quality video phone capabilities that stay connected. Other examples of lifestyle benefits include:
Information capabilities – (i.e. full web browser, widgets, digital picture frame, STB menu browsing, home monitoring).
Communication/Connectivity capabilities – (i.e. VoIP, Wi-Fi®, video conferencing, Bluetooth®, GPS, location based services).
Entertainment capabilities – (i.e. next generation remote control, content portability, gaming)
The new Persona consumer IP communications multimedia platform includes the BCM11211 communications processor and the BCM11181 multimedia processor featuring Broadcom’s proven core voice and applications processing technology.
The BCM11211 high performance RISC and DSP processor cores enable advanced end user productivity applications such as rich GUI/web browsers and multimedia content.
Its advanced peripheral support hosts SDIO for memory cards, dual USB ports to enable external media devices, as well as PC connectivity.
The BCM11211 seamlessly connects to Broadcom’s industry-leading Bluetooth, Wi-Fi and GPS connectivity products, allowing OEMs to efficiently add best-in-class wireless technologies and expanded functionality for next generation wireless products.
Designed for advanced mobile multimedia products, the BCM11181 multimedia processor is power-efficient and optimized for images, video capture and playback, and 3D graphics.
The Persona platform runs the Broadcom MediaxChange™ Linux®-based software, which is the latest voice, video and multimedia version of the field proven Broadcom PhonexChange™ software.
Broadcom PhonexChange is a flexible software platform used across all Broadcom IP phone communication solutions, allowing customers to leverage a common software code base across product portfolios, which in turn, minimizes engineering development resources and time-to-market.
It also includes built-in support for Broadcom’s Bluetooth, GPS, and Wi-Fi solutions.
Broadcom MediaxChange optionally supports the Qt Applications development framework or Google Android mobile operating system.
The software suite includes Broadcom’s high fidelity SmartAudio® voice enhancement technology. SmartAudio is based on Broadcom’s innovative audio clarity technology that significantly improves audio quality over IP networks.
It includes the company’s high quality acoustic echo cancellation, advanced jitter buffer, high definition voice speech technologies and packet loss concealment (PLC) technology which compensates for lost data packets while ensuring the delivery of clear digital voice communications.
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